Project Brief:

Shamwari Private Game Reserve

At the pinnacle of private game reserves, you will find Shamwari (meaning “my friend” in Shona) Private Game Reserve in the Eastern Cape, South Africa – home to the coveted Big 5 and luxurious experiences. It’s a place where guests can exist in harmony with nature, however fleeting the moment, where wildlife roam the landscape under the relentless African sun. As Shamwari’s appointed brand agency, Framework have had the pleasure of being custodian of the brand, developing the lodges marketing collateral as well as dining branding, the Shamwari website as well as the way-finding signage within the Reserve.